Winterproof Your Pipes (From the Inside Out): Why Cold Weather Makes Bad Flushing Habits Worse

Winter is here, and with it comes the usual worries about icy roads, bundling up, and — for homeowners — frozen pipes. External pipe protection, like proper insulation, is essential for preventing freezing and bursting, but many people overlook another crucial factor for safeguarding plumbing in the winter: What’s on the inside. What you flush down your […]
Flushing Smarter: Accelerating Behavioral Change in 2025

This past year marks another period of significant progress for the Responsible Flushing Alliance as we continued our mission to empower communities and protect our infrastructure by helping people flush smarter. Following the strategic evolution we initiated last year, our 2025 efforts doubled down on initiatives designed to fundamentally alter consumer habits and foster lasting, […]
A Guide to FOG-Free Festivities: Holiday Cooking & Your Drains

The holidays often mean more time in the kitchen, preparing festive meals for family and friends. But there’s a hidden scrooge lurking behind the culinary delights and good cheer: FOGs — the fats, oils and grease that can lead to common plumbing and wastewater treatment problems when they find their way down the drain. The […]
Slaying the Wipes Dragon
Wipes manufacturers are taking steps to help clean-water agencies deal with the problem of wipes and other durable debris in collections systems.
East Valley Water District’s Approach to Responsible Flushing Education

The East Valley Water District (EVWD), which serves the cities of Highland, San Bernardino, and portions of San Bernardino County in California, recently underwent a significant transformation with the addition of the Sterling Natural Resource Center (SNRC) in January 2024. This state-of-the-art facility has expanded EVWD’s capabilities to treat its community’s wastewater and sharpened the […]
The Truth About Wipes: Flushable vs. Non-Flushable Explained

Ever wondered why some wipes are labeled as flushable and others have the Do Not Flush symbol? Curious if you can actually trust the labels? You’re not alone! The world of wet wipes can be confusing, with labels like biodegradable, non-flushable, and flushable leading to potential misunderstandings. At the Responsible Flushing Alliance, we work with […]
Wastewater Digest: Stop the Clogs: Implementing Effective Do Not Flush Campaigns in Your Community
Wastewater agencies spend up to $441 million annually to clean up unexpected clogs and equipment damage from the wrong wipes going down the drain. The usual suspects? Items that never should have been flushed in the first place, like paper towels, non-flushable wipes, and feminine products.
Can You Ace This Potty Training for Grown-Ups Pop Quiz?

School’s back in session, but not just for kids. For parents, too! Like learning your ABCs or times tables, knowing the Do’s and Don’ts of responsible flushing is an important part of a well-rounded education (and healthy home plumbing). Did you know that 99% of materials that cause clogs at wastewater treatment plants are items […]
H2O Global News: Only Flush the Flushable: Decoding Wipe Technology and Wastewater Standards
The modern bathroom cabinet tells a tale of consumer confusion. Shelves lined with wet wipes bear various labels. Some declaring themselves “biodegradable,” others sporting “flushable” claims, and many displaying the increasingly familiar “Do Not Flush” symbol. This labelling maze has created a $440 million annual burden on wastewater treatment facilities across the United States, as […]
Potty Training … For Grown-Ups! This Flush Smart Month, We’re Going Back to the Basics

We all learned the basics as kids: go potty (in the toilet!), wipe, flush, wash our hands. But somewhere along the way, it seems some of us (especially parents!) forgot a crucial part of that equation: what exactly is okay to flush. Surprisingly, our survey data revealed 60% of people with children in their household […]