News

Journalists, need visuals for your story? Find high-quality b-roll footage, photos and other media assets related to responsible flushing and RFA’s work. Feel free to download and use these resources to enhance your coverage.

Press Releases

Responsible Flushing Alliance Reveals Increase in Flushing Awareness in 2023 Annual Report

Ecolab Joins the Responsible Flushing Alliance, Adding to Growing Coalition to Promote Healthy Flushing Habits

3M, Eleeo Brands, Goodwipes, Unilever Join the Responsible Flushing Alliance, Bolstering its Efforts to Educate Consumers on Proper Flushing Habits

The Responsible Flushing Alliance Reminds Americans to Keep Fats, Oils, and Grease out of Drains this ThanksgivingThe Responsible Flushing Alliance Reminds Americans to Keep Fats, Oils, and Grease out of Drains this Thanksgiving

Responsible Flushing Alliance Shares “Most Wanted” Poster of Items Clogging America’s Home Plumbing and Wastewater Treatment Systems

RFA Shares Tips for Preventing Home & Sewer Clogs; Foresnic Analysis of Clogs found in the UK Shows What’s Causing Problems for London’s Sewers

News Coverage

Redefine Your Bathroom Routine: What Not to Flush

Think those makeup removal wipes are actually flushable? You might want to reconsider. Lifestyle Expert Jacky Herrera is here to remind you of what NOT to flush down the toilet – or else you could be paying the big bucks for repairs, plus some helpful tips on how to be more proactive with every flush. Visit FlushSmart.org to learn more.

RFA was on the KCAL-TV news in LA on June 30, 2024 for our #flushsmart kickoff event at #vidcon2024.

News Articles

International Fiber Journal: Hey DUDE, Wipes Are In

Hawaii Renovation: New study shows 99% of materials causing sewage clogs should never have been flushed

The Lifestyle List: Redefine Your Bathroom Routine: What Not to Flush

Smart Water Magazine: Study: Deciphering what’s clogging the sewage pipes

Pleasanton Weekly: Hey, don’t flush that! Interagency report analyzes ‘What’s Clogging the Pipes?’

Nonwovens Industry: Analysis Shows Flushable Wipes Not Responsible for Clogs

Syndicated Articles

Non-Flushable wipes with “Do Not Flush” symbol go in the trash, not the toilet

B-Roll

In accordance with California’s Proper Labeling of Wet Wipes law (AB818), the California Association of Sanitation Agencies (CASA), the Responsible Flushing Alliance (RFA), and the Association of the Nonwoven Fabrics Industry (INDA), have partnered to conduct a sewage collection study to help determine what is clogging sewer lines and equipment across the state.

Michigan, have you seen this symbol? A new Michigan law aims to make it easier to recognize what wet wipes should never be flushed.